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Digital Marketing for Your Personal Brand

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Stand Out, Get Noticed, and Create Opportunities

Your digital presence is shaping your reputation—whether you actively manage it or not. In today’s world, personal branding is essential for entrepreneurs, executives, and rising professionals looking to attract the right opportunities.

In this session, Lisa Sobel-Berlow, a digital marketing expert, will share practical strategies to build a compelling online presence without it becoming overwhelming. Learn how to leverage LinkedIn, Medium, Facebook, and Instagram to establish credibility, expand your network, and unlock new opportunities.

Lisa’s no-nonsense approach will help you clarify your message, streamline content creation, and maintain consistency—so the right people find you at the right time. If you want to market yourself authentically, focus your efforts wisely, and enhance your online reputation, this session is for you.

Walk away with an actionable game plan to elevate your digital brand and stand out in the digital world. 🚀

Lisa Sobel-Berlow Image

Lisa Sobel-Berlow

Lisa Sobel-Berlow has spent over 15 years at the crossroads of digital marketing, engagement, and entrepreneurial strategy, making her the go-to maven for small businesses, solopreneurs, and nonprofits looking to stand out online. Known for always being “the millennial in the room,” Lisa brings a fresh, strategic approach to digital marketing—bridging the gap between technology, storytelling, and audience connection.

Armed with an MBA in Entrepreneurial Leadership and Strategy from Chatham University and a background in experiential education and community engagement, Lisa has built a career helping brands create authentic, high-impact digital presences. From running digital strategy for nonprofits to launching her own boutique marketing agency, she’s spent the past decade demystifying digital marketing, empowering business owners to take control of their online presence without the overwhelm.

As the founder of Lisa Sobel-Berlow, Inc. (yes, the marketing gurus were out to lunch when she formed her company), Lisa specializes in working with solopreneurs, mompreneurs, and mission-driven organizations—helping them build brands that resonate, websites that convert, and social media strategies that spark engagement.

She’s here to cut through the fluff, simplify the process, and help more women claim their space online.

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RockIT Women

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