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case study
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American National University (ANU)

Problem

American National University (ANU) faced the challenge of adapting to new requirements of its graduating class, while preserving the significance of their in-person graduation ceremonies. They required an innovative and professional solution for their attendees, including graduates and their families, professors, and alumni from around the world. The multifaceted requirements included gathering videos from students, faculty, and speakers, with precise instructions for video format, quality, and length. Moreover, they sought to compile thousands of video clips, faculty announcements, awards, commencement speeches, and graphics to create a captivating live video for the graduation ceremony.

Additionally, ANU aimed for seamless registration management, tailored to each participant, collecting important data like updated email addresses, phone numbers, and addresses. They also sought to centralize data collection and streamline operations by integrating all information with their existing Salesforce.

Solution

Eventcombo partnered closely with ANU, grasping their vision and developing a comprehensive production plan. To ensure consistent video quality, we provided clear guidelines to students, faculty, and speakers for recording and submitting their videos which were skillfully combined to create a captivating 1-hour video, showcasing student speeches, faculty messages, musical performances, and other essential elements, all pieced together into a cohesive and unforgettable experience.

Our customized registration data collection system handled 500+ registrations, with exceptional support for inquiries and troubleshooting throughout the process. For seamless data management, we meticulously designed Salesforce integration, aligning it with ANU's specific needs. Extensive testing and validation ensured accurate data synchronization, enabling a smooth flow of information into the University's systems.

Results

Our tailored solution empowered ANU to host a 360-degree managed virtual graduation ceremony that exemplified inclusivity and celebration. ANU efficiently managed 500+ registrations and ensured seamless integration with Salesforce, streamlining their operations and enhancing data collection and management. Our expertly produced video delivered an immersive and joyous experience for graduates and their families, making them feel connected despite the virtual format. Customized registration and personalized email invitations made each participant feel valued, contributing to the success of the event.

Technology

  • Salesforce API Integration
  • Multiple Registration Types
  • Branded Registration Site
  • Customized Registration Form
  • Reporting and Analytics
  • Personalized Email Invitations
  • Email Reminders
  • Link Management for Collecting Video Recordings
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